STEP TRAINING
About STEP
STEP Training develops (young) people’s skills, knowledge, and confidence to pursue an entrepreneurial career. In the 12-week training, the students learn step-by-step to start their own businesses. This provides them with an effective means of creating jobs for themselves and other people in the community.
STEP Training provides an answer to adverse labor market conditions and limited employment opportunities. STEP Training participants learn to create their own jobs by starting and running a business. A key benefit is that the students learn to take charge of their professional future. Through the training, the students become more proactive and independent, which supports them in overcoming the extreme unemployment rates among youths and the challenging job market conditions they are facing. Unemployment and poverty are inextricably intertwined. This is the point where the STEP Training seeks to make a difference.
The STEP Training approach is supported by researchers and politicians alike. Politicians and researchers ranked fostering entrepreneurship among the top priorities of their agendas to alleviate poverty. Entrepreneurship is a main driver of economic development and wealth creation. Entrepreneurs have the potential to boost the economy and contribute substantially to new job creation. Against this background, entrepreneurship training, such as the STEP Training, is a main leverage for a successful bottom-up strategy to increase the number of entrepreneurs and accomplish politicians’ agenda.
STEP
The Student Training for Entrepreneurial Promotion (STEP) is an entrepreneurship training program which has been successfully implemented around the globe. Doorways is a certified provider for the STEP Training.
STEP TRAINING
How Everything Started
The STEP Training project was founded in 2006 by Prof. Dr. Michael Frese and his team from Leuphana University of Lüneburg in cooperation with Makerere University Business School and Uganda Christian University (Uganda).
The first training was conducted in 2009 at Makerere University and Uganda Christian University in Uganda. From these two universities, 200 students formed the first cohort to ever attend a STEP Training program. The evaluation of the first training showed significant short- and long-term effects on all factors important for entrepreneurship. Based on the positive results, the STEP Training was implemented at universities in Liberia, Kenya, Tanzania, and Rwanda. In subsequent years, STEP Training was extended to further educational institutions, such as vocational training institutes and secondary schools, as well as to further regions, such as South-East Asia (e.g., the Philippines) and Latin America (e.g., Mexico).
Evaluations in each country have shown that the STEP Training has a significant impact on business and job creation. STEP Training thus contributes to poverty alleviation and job creation on different educational levels and in different regions across the globe.
STEP TRAINING
Concept
STEP is Locally Embedded
STEP is tailored to local needs and conducted by local trainers
STEP is Scientifically Evaluated
STEP is evaluated according to highest scientific standards and shows positive short- and long-term effects
STEP is Evidence-Based
The content is based on research on entrepreneurial success factors
STEP is Action-Oriented
Trainees start their own businesses and are learning by doing
Each time STEP Training is implemented with a new institution, we aim to conduct randomized controlled trials (RCT) with a training group and a control group. A comparison of the pre-training measurement with post-training measurements enables to assess the impact of the STEP Training. The findings support that STEP Training enhances participants’ intentions to start a business, the confidence in their entrepreneurial skills, their knowledge about how to start a business, and their action planning for starting a new business.
STEP Training participants learn entrepreneurship on the basis of action principles. The STEP Training action principles have been derived from the scientific literature on entrepreneurship, management, and psychology. They are science-based „rules of thumb“ that provide practical knowledge guiding students what to and how to do it to accomplish the start-up process. STEP Training is also evidence-based with regard to the didactical approach. STEP Training is rooted in action regulation theory and the result of our long-standing experience in training and entrepreneurship research in countries with adverse job market conditions and high youth unemployment.
STEP was developed in cooperation with scholars from Makerere University, Makerere University Business School, Uganda Christian University, and Kyambogo University in Uganda. With every new implementation, the STEP Training content is adapted to the local context in cooperation with partners from the local institutions. The training sessions are conducted by local trainers who receive a five day train-the trainer workshop to become certified STEP trainers. The workshops are led by a team of STEP master trainers and in each workshop, up to 12 new STEP trainers are instructed on the methodology and content of STEP.
STEP Training participants form teams and engage in the start-up process of a real micro business during the training. They proceed through the entire entrepreneurial process from preparing to launching and managing a real business. This involves that they identify and evaluate new business opportunities, acquire equipment and raw materials, deal with suppliers, and enter the market to offer their product or service to real customers. The participants thus take an active role and learn entrepreneurship „on-the-job“. They experience becoming an entrepreneur under real business conditions. They receive real-life feedback and develop a better understanding of the tasks and challenges of an entrepreneur. This is key to develop a feeling of true mastery of entrepreneurship, a belief of „I can do it“.
Implementation Process
The ideal procedure to facilitate the long-term implementation of the STEP Training at international partner institutions is depicted here. In a three-year project, the partner institutions are prepared to organize and run the STEP Training, secure the financial resources to sustain the STEP Training, and institutionalize the STEP Training (e.g. as part of their academic program).
In the first year, the STEP Training is introduced, implemented, and evaluated to demonstrate its beneficial effects on participants‘ entrepreneurial behavior.
In the second year, the partner institution assumes responsibility for organizing and implementing the STEP Training. The partner institution also starts securing funding and the administrative procedures to include STEP in the regular curriculum of one or more programs of study.
In the third year, the partner institution independently organizes the training and decides about the institutionalization of the STEP Training in their academic program.
STEP
Projects
CONTACT
Get in Touch
+49 4134 9099726
Wiesenweg 2
21406 Barnstedt